About Strategic IQ

In today’s world, only the smartest survive. The competitive landscape is littered with graves of well-known firms whose revenues, profits and stock prices rose for decades until they suddenly imploded.

In fast-changing business environments, intelligent companies constantly adapt their strategies and innovate to remain at the top. But many successful firms are not so vigilant. They succumb to inertia; they hesitate, or stick blindly to their old strategies until they find themselves in crisis. And once the crisis hits, it is often difficult to recover; they have gone beyond the point of no return. Their fate is sealed, and the end is slow and painful.

The ability to adapt to change is a measure of intelligence; so why do firms demonstrate such low Strategic IQ? What causes inertia and why is it so deadly? How can leaders help their firms to act more intelligently?

This book is both a wake-up call for successful firms and a lifeline for firms struggling to succeed.

  • To successful firms – beware; you may already be dead!
  • To struggling firms – have hope; it is possible to pass powerful competitors by raising your strategic, structural and human IQ.

About John R. Wells

John Wells is Professor of Management Practice at Harvard Business School. He teaches courses on strategy, innovation and change, including his own courses on Strategic IQ. Dr Wells graduated with first class honours in physics from Oxford University. He received his MBA and DBA from the Harvard Business School, where he was a George F Baker Scholar. Dr Wells has combined a career in academia with extensive business experience as an advisor, a line manager, a CEO and an entrepreneur. He has been a senior executive with PepsiCo, Thomson Travel Group and Monitor Company, and President of IMD, a leading global business school based in Switzerland. more

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Recent Blog Posts

Are You Showing Symptoms of Low Strategic IQ?

What does it mean to have low strategic IQ? Failure to respond to the need for strategic change is the measure of its effects, but it doesn’t explain the causes or the symptoms. And there are many. The Strategically Blind …

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Why Do Successful Companies Fail?

No financially successful firm wants to believe that failure could just be round the corner. But successful firms fail all the time, and they fail dramatically; years of stellar profit growth and then sudden collapse.

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